How to get an internship at Google?

97% of Google’s revenue comes from advertising. And Google Adwords is the main source of revenue ($43.7 billion in 2012). To apply to Google, you should be very familiar with their business model. If you become a Google Adwords expert, you’ll know the in’s and out’s of their business model and Google Adwords!

One recruiter at Google told me that the first questions he asks, to both technical and business people, is: What’s are the pro’s and con’s of using Adwords for Businesses.

The best way to learn Adwords is to use it yourself! Once you have your website and some content, try advertising using Adwords’s free budget. Google usually gives between 50 to 100$ to try Adwords when you first sign up. If you host your domain on Bluehost, you’ll also get some extra Google credits.

Also make sure to sign up learn take David Booth’s course on Lynda. He will guide you through everything you need to know to start using Adwords. It will give you an edge when applying for an internship.

In get access to all of Lynda’s courses, you need to pay 25$ per month. I suggest their 10 days free trial in order to complete the course!

Google allows you to take an exam so you can be AdWords certified. It is usually aimed at agency that want to promote other’s businesses online.

Passing the exam will

• Make sure you understood and comprehend everything
• Show your commitment to succeed

What it will not do:

• Make you an expert

Think of it like passing the driving licence. You know how to drive a car but you still need more experience in order to be proficient.

Taking the course we mentioned above will be enough to pass the certification. Google also provides a study guide on AdWords.

Google AdWords study guide